Klarity

By Klarity

Build, save, and share B2B contact lists for prospecting with enriched email data.

B2B DataLead GenerationContact ListsSales Prospecting
Overview

What is Klarity?

Klarity is a B2B sales intelligence tool from DemandScience, originally known as Leadiro, for building, saving, and sharing contact lists for outreach. Users filter a database of business contacts by company, title, industry, and location, then export verified emails to their CRM. It includes data enrichment, account-based list building, and bounce credits for undeliverable emails. Sales development reps, marketers, and founders use Klarity to find prospects and prioritize accounts.

Best for
Sales Development RepsB2B MarketersStartup FoundersAccount Based MarketersSales Operations Teams
Product snapshot
Category
Data Extraction & Collection
Best for
B2B sales prospecting
Deployment
Cloud
Free trial
Yes
Integrations
HubSpot, Marketo, Salesforce
AI features
No
Key features

Key features of Klarity

Contact database

Search business contacts by title, company, industry, and location.

List building

Create, save, and share targeted prospect lists with your team.

Account based lists

Build contact lists around a set of named target accounts.

Data enrichment

Add missing contact and company details to existing records.

Bounce credits

Get credits back for contacts with emails that hard bounce.

CRM export

Send selected contacts to your CRM or marketing platform.

Reviews

Klarity reviews

14 reviews

Overall

3.7/5

  • Ease of use4.4/5
  • Features4.1/5
  • Value for money4.1/5
  • Customer support4.1/5

What users like

  • Easy to build contact lists
  • Simple interface for quick searches
  • Bounce credits for bad emails
  • Helpful chat and email support

What users dislike

  • Data accuracy can be inconsistent
  • Few direct dial phone numbers
  • Interface looks dated to some
  • Cannot exclude previously exported contacts

Charlie T.

Founder & CEO

“Liked that it is very easy to use and keeps its core features simple. Found that the contact pool leans toward smaller companies.”

Dean M.

Marketing Analyst

“Liked the ease of use, list uploads, bounce credits, and search. Found data quality and volume not worth the cost, with only 40 percent of emails usable after cleaning.”

Michael P.

Sales Operations Manager

“Liked the value and how it helped rebuild a prospect database after GDPR. Found no major problems but wanted previously exported contacts hidden from new searches.”

Justin M. N.

Chief Revenue Officer

“Liked the prompt support, ease of use, and affordable leads with a low cost per lead. Found the interface somewhat dated.”

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Alternatives

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Integrations

Klarity integrations

Klarity is built to move prospect data into the sales and marketing systems a team already runs. Selected contacts can be exported to HubSpot CRM, Marketo Engage, and Marketo Sales Connect, and reviewers mention exporting records to Salesforce as well. List uploads let users match and enrich existing contact files, while CSV export supports other CRMs and email tools. DemandScience also offers a Chrome extension under the newer Audience Builder name that shows target audiences while browsing LinkedIn. Because integration details are limited in public material, teams should confirm current connectors, sync options, and any API access with DemandScience before purchase.

FAQ

Frequently asked questions about Klarity